It was announced by YouTube CEO that the video-sharing site was working with a new integrated search function.
The next changes that will be made by YouTube are elaborated discovery tools for videos and content creators.
“We need a better search for YouTube,” said Hurley, co-fonder of YouTube. He also said that because YouTube provided the possibility to place videos on the video-sharing site there were a probability of complexity to locate relevant content. YouTube’s search features should be improved in order it would be easier to use consumers’ search history as well as watching habits.
Also YouTube is going to develop its features in order users can create and upload videos from their mobile devices. The company makes experiments to improve delivery system for an on-demand TV service.
Moreover, the site is planning to broadcast large events. One should say that YouTube will be more social in future.
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